WiW Notes 19

There is a new WiW site with a reading list and concepts. This is all in progress and will be updated as conversations start.

I encourage you to find a print at PDR that will be original and support the organization this holiday season.


I wanted to share a live idea that came up in a conversation this week. I have been developing the concept of existing in process, a state in motion, rather than enjoying the process as a moment between productizing the self. This is tangential to clarity and media (the necessary ingredients of products). Conversely, I realize that some ideas don’t fit in books, or rather that to fit in a book, an idea must be packaged (reduced, made into a fossil). If you operate in a space that leans explicitly into the space between fossils and living ideas (as I think I am), this moots that form of writing.

Up next WiW Notes 18 1 The more I think about What is Work for 2024 (a weekly asynchronous hour, noon ET), the more I am compelled by AI and competing with computers. WiW Notes 20 1 A living idea this week – thought-leadership “sells” (amplifies, seeks traction on) novelty. Sharing a new hypothesis, a reader has never
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